Articles & Resources

Discover the latest news about our products, technology and our people on our official Grivy blog. As a fast growing technology platform we love to share our journey with you. See how we define the consumer data category.

Read What We Write

Enriching data - Consistent build to business success

Data-powered promotional campaigns - the new road to loyalty

Data Privacy - The need of hour

Data-driven Consumer Insights - enabler of marketing accuracy

Data Acquisition - Beginning of laser - sharp marketing

First-party data integration – the journey to accuracy

First-party Data Activation - Building the Digital-First Future-Ready Strategy

Recruitment to Retention - A data-driven Journey

Evolution of Marketing with Data

Basket Data Analytics & Insight - An invaluable tool to drive sales growth

The Art of Creating - Data-driven Communication Strategy

Sweepstakes as a powerful tool to guide first-party data collection efforts

Future of Retail - End-to-End Shopping Experience

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