The Grivy Growth Platform in partnership with Blibli enabled Beauty Cinta Lokal to reap the true benefits of Double Date Mega Sales event on BliBli online store by directing potential consumers to ecommerce product page with upper funnel feature of promotional efforts reaching consumers mobile-first and taking them on an attributable journey to online store check-out.
The House of Indonesian Beauty Secrets !
Beauty Cinta, a beauty brand indigenous to Indonesia, is well-known across the country with its vast range of beauty products. With its quality and variety, the brand has made its way to the personal care routine of women across the country !
Power up with double dates - Double up engagement. Double down on purchase insights.
Beauty Cinta Lokal leveraged the collaborative efforts of Grivy and BliBli online store to attract, identify and recruit new buyers for the brand by enabling and attributing a seamless purchase journey from first click at upper funnel to check-out at ecommerce product page. With trackability of journey, the brand was enabled an understanding of who the buyers, what their purchase patterns are, and what media attract best traffic, useful to power the brand’s future retargeting and brand growth goals.
A mobile-first full funnel purchase guide tracking & acquiring consumer data to unleash insights to abide!
Gleaming results of 11.6x increment in basket value achieved
Beauty Cinta Lokal emerged victorious in ecommerce landscape leveraging Grivy integrations of:
Thus with the multifaceted collaborative ecosystem enabled by Grivy with partnership across upper and lower funnel the brand was able to ride the hype of Blibli’s double date Mega Sales event to reach rightful results of increased sales conversions while also being powered in their future growth journey with meaningful insights on consumers’ buying pattern.
