Traditional Out-of-Home

Grivy's integration transforms Traditional OOH into an accountable digital channel. By embedding dynamic, trackable QR codes into static placements, we create a frictionless bridge from the physical ad to the customer's mobile device. This provides the first-ever opportunity to measure offline-to-online conversion and attribute revenue directly to OOH placements.

Connect

We integrate with Traditional Out-of-Home (OOH) placements (billboards, posters) using technology that turns static visuals into interactive opportunities.

  • Measurable Interactivity: Use custom screens with embedded, dynamic QR codes placed next to the static ad to allow users to scan and enter a digital journey instantly.
  • Offline-to-Online Flow: Create a clear, traceable path for users to access promotions, information, or sign-ups directly from the physical billboard, capturing first-party data.
  • Performance Insight: Gain valuable insight into engagement rates and location effectiveness for traditional media that was previously impossible to measure digitally.

Connecting your Account to Traditional Out-of-Home

To activate the Traditional Out-of-Home integration with Grivy, please contact us. We will help you set up the connection and tailor it to your brand’s needs