A/B VARIATION TESTING
Determine which tests deliver the greatest return on investment
Even a relatively small change in A/B variation can provide significant better outcomes. Discover which variants deliver statistically the best results.Contact Account Success
Build deeper understanding of what works and what doesn't
Try out different ways of getting your message across. Find which one brings the highest conversion rate.
Buy Now? Checkout? Don’t Miss? See what works best for your campaign, and whether fear of missing out drives incremental results.
Change the discount, promotion or variant, to see if it can generate better campaign performance, engagements and conversion.
Scalable A/B variant testing
Expand demographic location testing and verify the impact on engagement and sales.https://business.grivy.com/wp-content/uploads/2019/07/A-B-demography-1.png
Discover the optimal day of the week and time to reach your audience.https://business.grivy.com/wp-content/uploads/2019/08/Profiling-block-4-Moments.png
Play with colors, backgrounds, images and compositions to find the front-runners.https://business.grivy.com/wp-content/uploads/2019/09/A-B-creatives-block-4.png
Test universities versus office buildings or residential versus apartments. Explore which point of interest shows the best results.
Now that you have found your best performing variants, drop the ones that didn't perform and scale those who did.